Most organizations already have a building or campus IP network capable of supporting video, making IPTV an incremental cost with a tremendous potential. Using existing TVs, PCs, and AV display units without requiring a separate satellite/aerial signal distribution system within the building or campus significantly reduces cost.
Building IPTV allows the addition of new sources and users anywhere there is a network connection without picture degradation, for greater flexibility and scalability.
IPTV’s scalability and ease of management promotes the rapid roll-out of new TV, video and broadband services across the whole organization in response to opportunities.
Bringing external TV and radio in through LAN rather than via internet saves costly internet bandwidth and preserves it for critical business use.
With Building IPTV all internet access to streaming content can be blocked at a firewall for greater security and regulatory compliance.
Granular control of content access by group or user enhances security and regulatory compliance.
Building IPTV multicast technology makes better use of LAN bandwidth for a faster ROI on network bandwidth investments.
Any PC can be converted easily into a TV with IPTV software that recognizes the content on the network, immediately expanding the reach of organizational TV and video assets.
Building IPTV frees AV experts from mundane wiring concerns to concentrate on core competency: the user experience from source to display (e.g., content generation, digital signage, designing boardroom display systems or corporate studios, etc.)
Building IPTV brings AV distribution under IT control for lower management costs and more efficient network planning.
IPTV Frequently Asked Questions
I have seen references to TVIP, Lan TV, TV over IP, desktop TV, Ethernet TV and TV streaming. Are these the same as IPTV?
Yes, the basic technology of IPTV is referred to by many different names. Apart from TV streaming, desktop TV, TV over IP and Ethernet TV and Lan TV it is also sometimes referred to as network.
How will the TV traffic impact on our network?
All TV and video channels are multicast across the network so the level of traffic does not increase with the number of viewers. It should be assumed that all channels will be present on the backbone of the network and the amount of traffic generated can be calculated as the number of channels multiplied by the bit rate per channel. For example, if 5 channels are required at a bit rate of 4.0 Mbps, (Megabits per second) the bandwidth utilized will be 20 Mbps.
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The bandwidth assigned to each channel is selectable in order to optimize the balance between bit rate and picture quality thereby maximizing the efficiency of network bandwidth utilization. Multicast management protocols ensure that streams which are not required on a particular network segment are not forwarded to that segment. This means for instance, that only one stream is present on the local switched connection to an individual PC running IPTV because only one channel is displayed at a time on that PC.